When researching into film ideas for our final project, it was key that we took into account the budget of our film, before we decided whether it would be a mainstream movie or an independent one. Our budget is going to be relatively low with a sensative storyline, so it became inevitable that it would be an independent film within seconds of writing the plot. As we looked further into the marketing of these two different types of film, we learnt that mainstream films are usually given a-lot more scope with media platforms, wheras independent films have to rely on critic's reviews and the internet to generate awarness. For example, Four Lion's writer Chris Morris used the internet as a way to get funding for his film. He offered people the chance to appear as extras in return of anything between £25 to £200 to be put towards it's production. He had to resort to this because both the BBC and Channel 4 turned down the film as they believed it was too controversial to be shown to wider audiences. However, his decision to get help from the public through appealing to them from social media platforms was incredibly successful and ended up securing him a distributor for his film.
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| The Hunger Games (2012) |
Mainstream films like The Hunger Games don't usually have to create their own funding because they are being backed by popular conglomerate companies and their subsideries such as TimeWarner with Warner Brothers and The Walt Disney Company with Marvel Entertainment. This allows them to not only have a significantly larger budget but also a Wide and Saturated release which sees their films being given out to a larger demographic.This contrasts against Four Lions which was given a Limited release in America.
We started to look at Independent Film companies within the UK that would be appropriate for our film:
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| Four Lions (2010) |
http://www.televisual.com/blog-detail/The-UKs-top-40-film-production-companies_bid-356.html
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